Advertising and Social Archives

December 3, 2025

10 Marketing Trends That Will Define 2026

The world of marketing is undergoing big changes as we head into 2026. What worked…

Jed Jones

October 27, 2025

Achieving Controlled Chaos in Marketing: What’s Under Your Control and What’s Not

In any marketing effort you undertake - large or small - keeping a clear head…

Jed Jones

October 20, 2025

The 4 Traits of the Scientific Marketing Mindset: A Guide for CMOs and Directors of Marketing

After 28 years working and playing in the field of marketing in support of the…

Jed Jones

Design and Development

September 15, 2025

Too Familiar to Notice: 10 Things Your Website Clearly Tells Visitors About You

Your visitors judge your business within seconds of landing on your website—whether you realize it…

Jed Jones

September 2, 2025

Let’s Get Tactical: How Our Digital Ads Campaign Setup Process Works

Starting a digital advertising campaign can feel overwhelming. Between platform complexities, audience targeting, creative development,…

Jed Jones

Data and Research Working with an Agency

July 21, 2025

Customer Research That Doesn’t Break the Bank: Smart Strategies Before You Hire a Research Agency

You don’t need a six-figure research budget or a Ph.D. in anthropology to understand your…

sherri

July 14, 2025

The Decision-Making Power of Analytics in Modern Marketing Strategy

Have you ever launched a marketing campaign only to wonder if you're just throwing money…

delaineymjones@gmail.com

July 7, 2025

First-Party Data Strategies for Enhanced Marketing Personalization

Have you ever wondered why some brands seem to know exactly what you want, while…

delaineymjones@gmail.com

June 27, 2025

Measuring What Matters: Critical KPIs for Digital Marketing Campaigns

Have you ever felt like you're drowning in a sea of digital marketing metrics, unsure…

delaineymjones@gmail.com

June 26, 2025

The Business Impact of Partnering with the Ideal Digital Advertising Agency

Does it feel like you're constantly juggling advertising efforts across multiple platforms while wondering if…

delaineymjones@gmail.com

June 23, 2025

The Price of Visibility: Real Costs Behind a Complete Digital Ad Strategy

Have you had a hard time figuring out why your digital advertising budget seems to…

delaineymjones@gmail.com

June 20, 2025

The Analytics Foundation of Effective Geofencing Marketing

Have you had difficulty getting your geofencing campaigns to deliver the ROI you promised your…

delaineymjones@gmail.com

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