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Is Geofencing the Same as Geotargeting? A Primer for Geography-Based Digital Marketing Advertising and Social
December 12, 2024

Is Geofencing the Same as Geotargeting? A Primer for Geography-Based Digital Marketing

In today's digital-first world, it might seem counterintuitive that physical location remains a crucial factor…
Jed Jones
Data-driven Site Selection: Haircut Chain’s Site Selection Yields Measurable Revenue Gains Ambient Array Case Studies
December 11, 2024

Data-driven Site Selection: Haircut Chain’s Site Selection Yields Measurable Revenue Gains

Company Situation In the early 1990s, a new hair salon chain was founded as a…
ambientarray
5 Essential Considerations When Choosing Your Next Marketing Channel Advertising and Social
December 8, 2024

5 Essential Considerations When Choosing Your Next Marketing Channel

In today's dynamic and crowded advertising landscape, choosing the right marketing channel can mean the…
Jed Jones
What is an Ideal Customer Profile (ICP) and How Are They Created? Data and Research
December 5, 2024

What is an Ideal Customer Profile (ICP) and How Are They Created?

In today's data-driven business landscape, knowing exactly who to target with your marketing efforts can…
Jed Jones
Banner and Social Creative Design
7 Secrets to Creating Banner and Social Creative Design That Converts Advertising and SocialDesign and Development
November 20, 2024

7 Secrets to Creating Banner and Social Creative Design That Converts

Banner and social creative design can make or break your brand’s online presence. Whether you’re…
sherri
Podcast for BI Professionals: The Ins and Outs of Real Estate Site Selection Data and Research
November 15, 2024

Podcast for BI Professionals: The Ins and Outs of Real Estate Site Selection

There is more than one way to approach real estate site selection. And some are…
Jed Jones
How Do I Get Featured on the First Page of Google? A Breakdown of the Google Search Results Page Advertising and Social
November 8, 2024

How Do I Get Featured on the First Page of Google? A Breakdown of the Google Search Results Page

At Ambient Array, we've helped countless businesses navigate the complex landscape of Google Search visibility.…
Jed Jones
A Digital Ad Campaign is a Living, Breathing Thing: Why Ongoing Optimization Matters Advertising and Social
October 26, 2024

A Digital Ad Campaign is a Living, Breathing Thing: Why Ongoing Optimization Matters

Ever wonder why you can't just set up a Google or Facebook ads campaign and…
Jed Jones
How to Track Site Visits from Facebook Correctly in Google Analytics 4: A Simple Traffic Attribution Guide Advertising and Social
October 23, 2024

How to Track Site Visits from Facebook Correctly in Google Analytics 4: A Simple Traffic Attribution Guide

Ever wonder why your Facebook traffic numbers in Google Analytics don't match what you see…
Jed Jones
Real Estate Site Selection Pitfalls: Ignore Site Accessibility at Your Own Peril Data and Research
October 17, 2024

Real Estate Site Selection Pitfalls: Ignore Site Accessibility at Your Own Peril

When it comes to choosing your next retail brick-and-mortar location, your number one priority should…
Jed Jones
5 Reasons Your Advertising Agency Engagements Never Work Out Working with an Agency
October 17, 2024

5 Reasons Your Advertising Agency Engagements Never Work Out

Are you frustrated with your current or past advertising agency relationships? Do you find yourself…
Jed Jones
Taming Real Estate Site Selection Complexity by Taking a Process-Driven Approach in Key Stages Data and Research
October 10, 2024

Taming Real Estate Site Selection Complexity by Taking a Process-Driven Approach in Key Stages

Real estate site selection is a complex process that can make or break your business…
Jed Jones
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